The social media platform, Medium, has a bright future a head of it. In February 2014, the site received its first major external investment of $25 million dollars from Greylock Partners. Now Google Ventures and dozens of individuals are investing into the website. Investors are confidant that Medium will achieve its goal of reinventing the blog as a storytelling platform.
Medium has a large chance of being the next great social media site because its founders created Blogger and Twitter. Those two social media sites had a major impact on how people communicate. The founders created Medium in order to impact how people communicate again.
“Storytelling is a very powerful element of humankind. If we can improve and somehow move forward the way people share their stories and ideas, we think that can be pretty important.”
Evan Williams, Medium Co-Founder
Start sharing your stories today at Medium.com!
1. Its new and cheap.
Businesses should take advantage of Medium now since its still new, free, and gaining popularity. The founders are planning on monetizing the site via advertisements soon. Companies that use the website now can develop a strong prescence so they will not have to depend on ads later. This option will save companies a lot of money.
2. Customer Interaction
Companies can utilize medium’s collaborative features to get to know their customer base. Healthy customer communication results in increased satisfaction and loyalty.
3. Product Exposure
Medium attracts people that love to read. The website is an excellent place for firms to educate current and propspective customers on products and services.
Check out this article to learn more about the benefits of marketing on blogs.
I think Medium is a great website because it caters to people that want to share in-depth, well articulated written works. The majority of self-publishing and blogging websites do not focus on content. People are not writing thought provoking stories and ideas. They are posting pictures and videos which takes the focus off of the words. I feel that today words come second to illustration and videos.
Medium is a place where people who love reading a writing do not have to deal with all the clutter that excessive pictures, videos, and widgets create. The website has a simple design just like books. I love the design because it helps inspire you to create, which is great when you are trying to overcome writer’s block.
Even though its still in the entry level stages, I think Medium will be successful. Watch what the co-founder, Evan Williams had to say about the website below.
The publishing platform, Medium allows writers to share their stories and readers to get lost in them. The website is special because it allows writers to collaborate. Users can give and receive feedback on everything posted, unless the author makes their work private.
“Medium is designed to allow people to choose the level of contribution they prefer. We know that most people, most of the time, will simply read and view content, which is fine. If they choose, they can click to indicate whether they think something is good, giving feedback to the creator and increasing the liklihood others will see it” Evan Williams, Medium Creator
Start collaborating & creating today at medium.com.
Twitter founders, Ev Williams and Biz Stone have created a new social network, called Medium. Medium is a place where people can write blogs to share their ideas and stories with the world.
The website caters to serious writers. The words are the most important element on the site. People can add pictures to help illustrate their thoughts but the words are central. There are no plug-ins, sidebars, widgets, or profile set ups and customization. The site has a beautiful, simple design that is designed to help users focus on sharing their stories, thoughts, and ideas.
Share your stories today at www.Medium.com.